Kolla vilken fin artikel om City Optik.
Vi anses internationellt stå oss väldigt bra i butiksdesign och räknas in bland de bästa optikbutikerna i världen.
Vi blev nyligen intervjuade av FAVR Specs om våra tankar runt att driva en optikaffär.
”How would you describe the philosophy of City Optik?
Heart and skill. We do everything with heart and are extremely focused on delivering quality—quality with heart. We often say we build our business around a cup of coffee, a cake, and a pleasant conversation. We love people. And even more, we love people with gorgeous glasses on!
You have a great store interior. When did you set it up like this?
We redesigned the store in 2017.
What criteria did you use to design your store?
We focused on creating a place where customers would genuinely enjoy being—cozy and beautiful. We also wanted to try new ways of displaying frames. Previously, we had all the frames on the walls, but now most are on shelves.
Do you feel that the store’s interior design positively influences your customers?
Absolutely! There are so many things to talk about besides the frames. For example, the glasses holders on the wall are made of corks. We hoped to drink enough champagne to use champagne corks, but we didn’t manage it for the entire store, so we had to mix in ordinary wine corks too. The mirrors are designed like the front of a frame on one wall and like a monocle on the other.”
